About me

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Hi, I’m Mark and I am a real estate agent based in Te Atatu Peninsula, Auckland.

I have been married for 22 years to Jan, and we have two lovely teenage daughters. Growing up in both Te Atatu Peninsula and Te Atatu South, I am now a Te Atatu Peninsula local and I love my community. Te Atatu Peninsula houses are very sought after and knowing Te Atatu as I do, my knowledge of the area is personal and extensive.

I am committed to provide service that is beyond your expectations and in line with your own goals.

Selling anything in today’s world is no longer about coercion and being pushy as might have been the case just a few years ago. Today, sales is about actually caring for what the customer is trying to achieve and helping them to get there. It is also about building trust that will last a lifetime; the sort of trust whereby customers become friends.

I have honed skills in marketing, video marketing, and SEO in this new environment, and I know the importance of web and - especially - mobile advertising. More and more people use their mobile devices to find what they want. I have found it is vitally important to have your marketing optimized for mobile search these days.

Twenty-seven years in the advertising and packaging industry has taught me the importance of advertising. Add to that, two years managing green screen for an events company, and I know about giving the public a great experience they will enjoy and remember.

I believe that there are three things that are vital to being a great real estate agent and I call them the 3 C’s. These are:

Character – This means a person who is honest and has integrity in their daily lives. The number one complain people have about real estate agents is they just don't trust them. I believe that actually helping people first will help me too. Not in every case, but when people know your genuine and want what best for them they will trust you and then goes a long way and much further than a quick sale that puts quick money in my pocket.

Competence – You have to be competent in what you do and people are very quick to figure out if you don't know what you should know. I will be first to say I don't know everything but I will know where to go to get the right information for you.

Communication – Something very important and often overlooked. But not with me! Poor communication is the number one complaint of clients and customers working with real estate salespeople.

Listening is a valuable skill that I feel is vital to the success of any relationship. His favourite quote on listing is from Stephen R. Covey, “Most people do not listen with the intent to understand; they listen with the intent to reply.”

Call me for a chat now,

Mark







We had the pleasure of being introduced to real estate agent Mark Boyd through the Barfoot & Thompson Te Atatu rental arm of the business. At the time we were unsure as to whether we wanted to hold on to our property in Te Atatu Peninsula or sell. Mark initially contacted us and was able to give us some background as to what the Auckland market was doing but also give us confidence in his knowledge of the area in which we had our house. We arranged to meet Mark during a trip to Auckland as we were still unsure around what we wanted to do with the property. Mark was well prepared for our meeting and again gave us the confidence that he knew the area but also provided clarity around selling trends and options available. Mark displayed an enthusiasm for selling properties which we had not seen before. The effort he put into the marketing package and open homes was second to none. We were duly informed of the traffic through the open homes and honest feedback was provided the whole time. Once the property had gone through the first stage and passed in, Mark was honest in his feedback and accepted our expectations. When it came to an offer, Mark guided us through the whole process to ensure a successful sale was made. To sum up, we felt that although Mark was acting on our behalf from a professional perspective, he made the whole process feel like we were dealing with a friend we could trust. We would highly recommend Mark to any potential sellers who want someone to market their home in Te Atatu like it was theirs.

Dean & Alex Ferguson 
Napier